Business Platform | WhatsApp Business
Unlock the power of the WhatsApp API to deliver compelling experiences at scale with WhatsApp Business Platform. Learn more.
Conversational Growth Strategy Guide for Businesses
Learn what a conversational growth strategy is, how it benefits customers and brands alike, and how to create one for your business.
Business Platform Features | WhatsApp Business
Reach your customers anywhere with conversations and create memorable experiences all through WhatsApp Business Platform. Learn more.
Unlock Business Success with Business Messaging Measurement | WhatsApp for Business
Discover a framework to measure and optimize business messaging marketing performance in this Forrester Consulting thought leadership paper commissioned by Meta.
Trust & Safety | WhatsApp Business
Learn about our privacy, security and compliance practices, and how the WhatsApp Business Platform keeps your data secure. Read more.
Getting Value from WhatsApp Messaging: Marketing Edition
WhatsApp messaging helps marketing leaders to better engage with their audiences. Get the most value from WhatsApp messaging to help drive marketing outcomes.
5 Ways To Build Brand Loyalty Through Conversational Messaging
Learn how to build brand loyalty, retain customers, and take your customer engagement to the next level with conversational messaging.
Business App | WhatsApp Business
The WhatsApp Business App offers a more personal customer experience so you can better run your business. Download the app.
Kopi Kenangan | WhatsApp Business
Growing customer orders with WhatsApp
Mastering Marketing Conversations for Customer Engagement and Growth | Whatsapp Business
Drive conversions and re-engage customers with personalized marketing conversations. Explore flexible templates for effective full-funnel interactions.
Club Med | WhatsApp for Business
Growing online conversions with WhatsApp
CricHeroes | WhatsApp Business
Channeling all customer support and sales conversations through the app
WhatsApp Business Summit India 2024 | WhatsApp Business
Relive the WhatsApp Business Summit 2024 in India. Watch key content from the event and learn how business messaging solutions can help your business.
Terms and Conditions | WhatsApp Business
WhatsApp Business lets you connect with customers on their preferred channel and scale communication through fast, reliable messaging. Please read our terms and conditions.
Urbano Envíos | WhatsApp Business
Improving accuracy and efficiency of deliveries while enhancing productivity
PolicyBazaar | WhatsApp Business
Making insurance buying simple
Meesho | WhatsApp Business
Social e-commerce platform designed to enable small home-based businesses sell efficiently on WhatsApp
Banorte | WhatsApp Business
Providing customers fast, easily accessible service to increase satisfaction and lower call center volumes and operating costs
Using WhatsApp to Achieve Your Business Goals
Why more and more marketing leaders are finding value in business messaging channels.
The Rise of Enterprise Business Messaging
Business messaging is on the rise. Learn how to accelerate customer care and sales outcomes by harnessing the power of messaging to communicate directly with customers.
Boost Sales with Responsive Service Conversations | Whatsapp Business
Efficiently handle user-initiated queries with service conversations. Simplify purchases, provide prompt support, and build lasting customer relationships. Get started!
Driving the Customer Experience with Quality Messaging
Unpack the expected, timely, and relevant messaging framework into actionable best practices for your customer care efforts.
A Quick Guide to Ads That Click to WhatsApp
Learn how you can drive leads to WhatsApp chats and nurture them down the funnel.
Siloam Hospitals | WhatsApp Business
Using WhatsApp to help patients and staff
Lenovo | WhatsApp Business
Engaging customers with streamlined, convenient self-service through WhatsApp Flows
Power Up Seasonal Promotions with WhatsApp for Business
Discover how to boost sales and deepen customer relationships with personalized promotions during peak sales periods like Black Friday or 11.11.
The Difference Between WhatsApp and WhatsApp for Business | WhatsApp Business
Learn the differences between WhatsApp and WhatsApp Business. Discover which of our business offerings is the right one to help your business better connect with customers.
Banco Bolivariano | WhatsApp Business
Engaging digitally savvy customers while boosting sales and reducing call center volumes
Use messaging to raise awareness for your finserv company
Messaging helps raise awareness and connecting with customers on a familiar platform helps financial services businesses an advantage.
WhatsApp Business app gets a new icon
We've updated the WhatsApp Business app icon to better reflect our global community of small and medium-sized businesses. This icon is a refreshing step forward, evoking a sense of potential, professionalism and trust that are core to the WhatsApp experience for businesses.
Buddy4Study | WhatsApp Business
Buddy4Study uses AI to match scholarships and grants with deserving students and offers alerts/updates to their 2+ million users.
Making it Easier for Small Businesses to Connect with More Customers
New ways to attract more customers and connect with them more efficiently.
How Joy Invite Connects at Scale with Quick Replies | WhatsApp Business
Learn how Joy Invites uses the WhatsApp Business app to be responsive to a high volume of messages, helping grow their business.
Be@me | WhatsApp Business
Improving patient engagement with WhatsApp
WhatsApp plus built-in business tools | WhatsApp Business
Learn why small businesses should make the switch to WhatsApp Business app. The same WhatsApp you know, in addition to tools to help you manage your business.
WhatsApp Business App Resources | WhatsApp Business
Learn how to reach your customers where they are and build real value through the WhatsApp Business App.
WhatsApp Flows | WhatsApp Business
Empowering businesses to create rich end to end customer experiences on the WhatsApp Business Platform with WhatsApp Flows. Learn more.
Sending WhatsApp Media Messages From An App
The WhatsApp Business Platform can provide opportunities to engage your customers using rich media messaging. Learn how you can build with the WhatsApp Business API.
Grow sales using Ads That Click to WhatsApp | WhatsApp for Business
Ads That Click to WhatsApp are a great way to help you connect with new customers, drive sales, and grow your business. This quick video tutorial will give you an intro to this engaging ad format and how to create ads directly in the WhatsApp Business app.
WhatsApp Business Summit Indonesia 2024 | WhatsApp Business
Relive the WhatsApp Business Summit 2024 in Indonesia. Watch key content from the event and learn how business messaging solutions can help your business.
WhatsApp Ads - Advertising Built with Privacy in Mind
Discover how our ads work and how we protect people’s privacy on WhatsApp. Learn how WhatsApp advertising is built with privacy in mind.
Alfamart | WhatsApp Business
Building customer loyalty with WhatsApp
Mercedes-Benz Turkey Success Story
Learn how Mercedes-Benz Turkey found success by integrating WhatsApp Business Platform into their marketing efforts to drive leads and conversions.
The Ultimate Guide to the WhatsApp Business Platform for Marketers | WhatsApp for Business
For a lot of companies, business messaging is essential to staying connected with customers. This guide will show you all the ways the WhatsApp Business platform can help you engage customers across the entire customer journey
Analu Ballestero | WhatsApp Business
Turning conversations into opportunities with ads that click to WhatsApp
Domino’s Pizza Indonesia | WhatsApp Business
Growing sales and engagement with WhatsApp campaigns and messages
Privacy Protections | WhatsApp Business
WhatsApp Business takes privacy protections seriously. Whether it be for businesses or customers interacting with businesses through WhatsApp, we have your security in mind. Learn more.
K-Electric | WhatsApp Business
Using WhatsApp to engage customers with fast and easy-to-access self-service
Optimizing your ads to achieve business goals | WhatsApp Business
Learn more about down funnel optimizations for ads that click to WhatsApp and how they can help you turn views into customers.
WhatsApp Ads - Be the First to Learn More
Advertising on WhatsApp is coming soon. Subscribe for updates to stay informed on upcoming developments and availability.
Thank you from WhatsApp Business
Thank you for your interest in the WhatsApp Business Platform.
How to create successful ads that click to WhatsApp | WhatsApp Business
Create successful ads with these tips for ads that click to WhatsApp. Ensure ad quality and learn what to do if you believe your ad was mistakenly flagged.
How Messaging Can Help Power Global Marketing Strategies
Messaging apps can be a powerful tool for companies looking to expand their marketing efforts internationally and reach foreign markets.
Unlocking the potential of conversations
How messaging can personalize complex customer journeys and drive brand growth
Business Messaging Insights from Meta and BCG | WhatsApp Business
Discover the latest thought leadership research from Meta and BCG on how companies around the world are driving success with business messaging.
India’s AI-Powered Conversational Commerce Opportunity | WhatsApp Business
New research from Bain and Meta on how AI-powered conversational commerce can help businesses engage untapped audiences in India.
Tata CLiQ | WhatsApp Business
Reaching more consumers with customized messages and offers
WhatsApp Business Platform Resources | WhatsApp Business
Learn all the ways you can build deeper relationships and drive value for your business across the customer journey using the WhatsApp Business platform.
How to Make Ads that Click to WhatsApp | WhatsApp Business
Learn how to drive business sales using WhatsApp Ads that click to WhatsApp directly from the WhatsApp Business app.
5 entry points to start messaging chats with customers
Learn about how you can grow your messaging app audience with a mix of organic and paid entry points.
Unique Threads Sarees | WhatsApp Business
WhatsApp Business app to ensure constant customer engagement and manage the huge volume of inquiries
6 Holiday Shopping Trends to Shape Your Seasonal WhatsApp Strategy
Build a more effective business messaging strategy with these insights on consumer behavior around holidays and Mega Sales Days.
Where Customers and Marketers Agree on Business Messaging
A look at the benefits of connecting where customers are most comfortable — to both customers and marketers.
How to Drive Growth with Business Messaging, According to Holiday Shoppers
Learn why shoppers love business messaging during seasonal sales, and how you can do more with conversations to achieve your holiday business goals.
Create a digital storefront with the WhatsApp Business app | WhatsApp for Business
WhatsApp Business is a free-to-download app with built-in tools to help you work smarter, build trust, and grow your business. This quick video shows you how to create a business profile, create catalogs, set greetings and away messages, and more.
UrbanHouse | WhatsApp Business
Growing customer confidence with Meta Verified for WhatsApp
Venchi | WhatsApp Business
Engaging customers with creative marketing content over a preferred channel
How Messaging Can Solve Common E-Commerce Challenges | WhatsApp Business
E-commerce businesses need a strong messaging strategy that supports full funnel customer journeys and that differentiate them from competitors.
5 E-Commerce Challenges of 2023 + How to Solve Them
Find out what challenges e-commerce businesses may face in 2023 and strategies and tools they can use to help overcome them.
Bank Mandiri: Building Trust that Boosts Conversions
Learn how Bank Mandiri used WhatsApp to re-engage customers and drive increased conversions.
How to get started with the WhatsApp Business Platform
Connect with your customers at scale and drive engagement with a cloud-based messaging solution flexible enough to keep up with the speed of business.
SPL | WhatsApp Business
Improving customer service and ensuring faster, more accurate deliveries
Partner Newsletter | WhatsApp Business
WhatsApp Business Platform is for medium to large businesses who are looking to scale engagement, accelerate sales and drive better customer support outcomes. Learn more.
Five Ways To Prep Your Customer Service Team For The Holidays
The holidays often hit your customer service team the hardest. Here's our tips on how you can prepare, including ways messaging can help!
Festive Sales Resources for Black Friday, Diwali, and More
Drive ecommerce and retail growth with business messaging on WhatsApp for seasonal sales. Discover how.
Best Practices for Marketing Messages on WhatsApp | WhatsApp Business
Your guide to delivering high-quality promotional messages on WhatsApp to drive conversions and customer engagement
Ads that click to WhatsApp | WhatsApp Business
Add a call-to-action button on your Facebook and Instagram ads that, when clicked, opens a thread with your business on WhatsApp. Create an ad.
Dermalogica | WhatsApp Business
Bringing consultative sales to life on mobile
Bayer Crop Science | WhatsApp Business
Using WhatsApp to share vital information that helps local farmers improve sustainability
Max Life Insurance Company Ltd. | WhatsApp Business
Breaking language barriers with WhatsApp
Business AIs helping you handle WhatsApp chats at scale
Discover how Business AIs can help you handle WhatsApp chats at scale. Save time, deliver great customer experiences, and grow your business with Meta's AI solutions.
“What’s My Order Status?” 3 Steps to Automate Order Confirmation Messages
Automate text messages for order status updates and time-sensitive notifications on WhatsApp to improve customer experience and support. Learn how.
FliQi Education | WhatsApp Business
Growing qualified leads and conversions with WhatsApp
A Drop of Life | WhatsApp Business
Engaging donors to meet fundraising goals through creative content and more efficient processes
Benefit Cosmetics | WhatsApp Business
Using WhatsApp Business Platform to engage customers with fast, convenient service and creative marketing
High-Impact Messaging in Customer Care
Built on interactivity and chatbots, high-impact messaging boosts engagement, raises customer satisfaction, and provides value for customer care.
JJMehta Camera Store | WhatsApp Business
Growing sales and saving time with business AI for WhatsApp messaging
Business Messaging: Supercharging Your Lead Gen Against The Competition
Customers want to engage brands in the same, familiar, and instantaneous way they engage with their friends and family – via text.
Marketing Messages | WhatsApp Business
Marketing messages help you keep the conversation going to re-engage your loyal customers where they already are – WhatsApp.
Become a Partner | WhatsApp Business
The WhatsApp Business ecosystem has two types of partners, tech and solutions partners, who play different roles in helping businesses deploy solutions on the WhatsApp Business Platform. Learn more.
Sefamerve | WhatsApp Business
Innovating new ways for great customer shopping experiences with WhatsApp Flows
Marketing Messages: 4 Keys to Success this Festive Season | WhatsApp Business
Grow ROI with the help of these WhatsApp marketing message best practices. Send festive sales offers and promotions to reach your target audience. Learn how.
Developer Hub | WhatsApp Business
Start building on the WhatsApp Business Platform, with over 2 billion global users, there's a good chance your customers are already on WhatsApp. Get started.
Frávega | WhatsApp Business
Growing revenue and traffic with personalized shopping
Secure Access with Authentication Conversations | Whatsapp Business
Protect accounts with one-time passcodes. Easily onboard users, ensure account integrity, and aid account recovery. Cost-effective and secure. Get started!
Creating New Experiences for People and Businesses on WhatsApp
Introducing a lineup of new WhatsApp chat features designed to enhance interactions between businesses and consumers announced at our Conversations 2023 event in Mumbai.
Break Through The Noise with Business Messaging
With so many digital marketing channels available, how do you know you’re reaching your customers? See how business messaging can help you stay in touch.
Get the Latest Resources from WhatsApp for Business
Subscribe to stay in the loop on new guides, insights, and inspiration to help you do more with conversations.
Get started and download on the WhatsApp Business app | WhatsApp Business
It’s easy to get started with the WhatsApp Business app and customize it for your business. Download the app.
Pia Saronde | WhatsApp Business
WhatsApp Business app to classify and organize customer inquiries.
Women’s Best: Improving Customer Experience with WhatsApp
Women’s Best turned to the WhatsApp Business Platform to centralize customer communication and transform its customer experience.
Sincere | WhatsApp Business
Driving customers back to stores with WhatsApp messages and coupons
Farmacias del Ahorro | WhatsApp Business
Making medical consultations easy
Consórcio Magalu | WhatsApp Business
Increasing appointment bookings with WhatsApp Flows
Amstel | WhatsApp Business
Celebrating the community with personalized marketing
Salesforce customers welcome to WhatsApp
This integration will help businesses build experiences to chat with customers on WhatsApp, while managing communication directly from the Salesforce platform.
WhatsApp Flows 101: An Introduction
WhatsApp Flows allows businesses to design and build bespoke customer journeys. It’s a pathway toward better task completion, fewer drop-offs and improved user engagement.
5 Tips to Measure WhatsApp Campaign Performance
Learn how to gauge how well your WhatsApp campaigns are performing with these 5 tips.
Powerade | WhatsApp Business
Promoting an innovative Summer Games experience with ads that click to WhatsApp
The Seasonal Sales Playbook | WhatsApp Business
Drive growth through business messaging this sales season. Learn 7 ways to win with WhatsApp for Black Friday, Diwali, or Singles' Day. Get your free guide.
Business Policy | WhatsApp Business
Get the latest information on our business policy and how WhatsApp Business is secure and compliant for all businesses.
Lojas Renner | WhatsApp Business
Using WhatsApp to engage customers with personalized campaigns that improve relevance, conversion rates, and brand loyalty
5 Business Messaging Success Factors from Indonesia’s Industry Leaders | WhatsApp Business
Get a comprehensive overview of business messaging in Indonesia that outlines five key steps to success with this report from Meta and Boston Consulting Group. Learn more.
Why Businesses Need Conversational Support
Learn how customers and businesses can benefit from conversational support and where to start when implementing conversational strategies.
Why Messaging Is Key to Transforming Your Customer Experience
Messaging enables you to reduce call volume and agent turnover while creating greater efficiency and increasing your average order values.
Using Messaging to Build Customer Relationships Post-Purchase
Messaging empowers your business to be a constant companion for your customers’ financial needs post-purchase.
Success Stories | WhatsApp Business
See how companies of all sizes, from various industries are finding success with WhatsApp Business products. Read more.
Confer On | WhatsApp Business
Increasing sales with ads that click to WhatsApp and purchase optimization
Business App Features | WhatsApp Business
Build strong customer relationships, increase efficiency and showcase your products and services with the WhatsApp Business App. Download the app.
WhatsApp Ads in Status and Channels - Get Discovered
Help people discover your business with ads in Status and Channels. See how WhatsApp advertising can help businesses build relationships and grow.
Business Platform Pricing | WhatsApp Business
WhatsApp Business Platform provides transparent and flexible pricing for user-initiated and business-initiated conversations. Learn more.
Carrefour Group | WhatsApp Business
Delivering digital promotions for grocery shoppers with WhatsApp Business Platform
AI Survey: Boosting Engagement with AI Agents | WhatsApp Business
Unlock the impact of AI agents on customer engagement. Use Forrester AI survey insights to discover the growing impact of genAI on business messaging. Read now.
PTI | WhatsApp Business
Always-on beauty consultation communications, direct sales and product services through WhatsApp Business Platform
Pegadaian | WhatsApp Business
Improving on-time payments with WhatsApp utility messages
Meta | WhatsApp Business
Improving Facebook and Instagram account security with one-time password (OTP) authentication messages on WhatsApp
TUI | WhatsApp Business
Growing traveler engagement with WhatsApp
Business Messaging Benefits Throughout The Funnel
How business messaging can transform your customer experience at each stage of the funnel.
Apollo 24|7 | WhatsApp Business
Increasing patient bookings with WhatsApp Flows
The Personalization Revolution in Customer Care
Personalization is a critical component in creating conversational customer service that can lead to increased customer satisfaction.
Learn How to Effectively Re-Engage, Nurture and Qualify Leads
Lead conversion has continued to become more challenging as the consumer habits, technology and the market landscape evolve. Learn how to re-activate, nurture and convert leads.
A Guide to Offering Exceptional Service That Drives Revenue
Learn how modern, conversational care builds deeper relationships with your potential and existing customers and helps drive revenue.
Vita Green | WhatsApp Business
Creating efficiency with a single messaging solution for marketing, sales and customer service
Forever Liss | WhatsApp Business
Ongoing customer engagement through faster service and multimedia outreach
Nivea Mexico | WhatsApp Business
Providing personalized skincare consultations with WhatsApp
Agibank | WhatsApp Business
Using WhatsApp to engage customers with personalized messaging that encourages product renewals
Why Your Ecommerce Business Needs WhatsApp Business Platform
Learn how the WhatsApp Business Platform works and see how ecommerce brands are making the most of their customer messaging using it.
How to manage message templates on the WhatsApp Business Platform
WhatsApp message templates are a powerful way to send valuable information to customers. Learn how to use message templates to create better conversations.
Resource Library | WhatsApp Business
Get the latest resources from WhatsApp for Business to get the most out of our products and learn how to best reach your customers.
Consultative Sales at Scale: Optimizing Your WhatsApp Strategy During Peak Sales Moments
When your team is at its busiest around Mega Sales Days like Black Friday or 11.11, find out how to deliver valuable consultative shopping experiences at scale.
Messaging: A Gift to E-commerce Businesses this Holiday Season
Learn how messaging can be an effective way to help increase sales during the holiday season while helping your ecommerce business build relationships during a time of nostalgia.
7 Business Growth Ideas for Diwali, Black Friday, and Festive Sales
Increase customer engagement and sales with ecommerce and retail business messaging during Diwali, Black Friday, and festive sales on WhatsApp. Discover how.
WhatsApp Business Summit 2024 | WhatsApp Business
Relive the 2024 WhatsApp Business Summits across India, Indonesia, and LATAM. Watch key content from the events and learn how business messaging solutions can help your business.
How Messaging Helps Provide Proactive Customer Service
Learn about proactive customer service and how messaging apps can be used to help anticipate customer needs and meet them proactively.
Tackling the Top 5 Marketing Challenges of 2023
Learn how to turn the top five marketing challenges of 2023 into opportunities for your business.
Midland Realty | WhatsApp Business
Engaging customers with faster, personalized service to improve leads and increase sales
Why Marketers Need to Embrace Automation
What’s at stake for marketers who haven’t embraced automation? Learn how to transform your marketing funnel with the help of chatbots.
Housing Development Finance Corporation | WhatsApp Business
Developing a faster, simpler and convenient way to help customers determine their home loan eligibility
The Little Farm Co | WhatsApp Business
Promoting pickles and proud family recipes with Ads That Click to WhatsApp
Mannings | WhatsApp Business
Building relationships with customers through faster customer service and personalized outreach
Efficient Utility Conversations for Seamless Customer Journeys | Whatsapp Business
Streamline post-purchase communication and updates on WhatsApp. Optimize order management, enhance customer experience, gather feedback, and build lasting relationships. Get started!
Holiday Messaging Magic: Find & Qualify New Leads with WhatsApp
Find out how to build your customer base ahead of holiday sales, and reap the rewards all year long. Learn how WhatsApp for Business can level up your lead gen.
LAFISE Bank | WhatsApp Business
Providing fast, more secure customer service to boost customer satisfaction scores and attract new customers
OdontoPrev Group | WhatsApp Business
Re-engaging patients with utility messages on WhatsApp
Debunking Business Messaging Myths So You Can Drive Marketing Success
What do marketing leaders get wrong about business messaging? Read on to see if you share any of these widely-held misconceptions.
Good News Maternity | WhatsApp Business
Dressing up for good news with expecting families on Ads That Click to WhatsApp
Movistar | WhatsApp Business
Movistar Argentina reduced customer acquisition costs and grew sales with WhatsApp messages
Conversations connect us | WhatsApp Business
Better conversations can lead to better business. Use tailored WhatsApp conversation categories to create meaningful moments with your customers and drive growth.
Optimize Your Marketing Spend With Business Messaging
Why are marketers so confident about the potential of this emerging channel?
Turn Abandoned Shopping Carts into Revenue with WhatsApp during Seasonal Sales
Discover ways to recover abandoned shopping carts with WhatsApp to help drive revenue around busy holidays and Mega Sales Days.
HolidayPirates | WhatsApp Business
Increasing traffic by engaging subscribers with fast, relevant marketing messages
WhatsApp Business Summit Mexico 2024 | WhatsApp Business
Relive the WhatsApp Business Summit 2024 in Mexico. Watch key content from the event and learn how business messaging solutions can help your business.
New Ways for Businesses to Do More with Messaging
WhatsApp is announcing new messaging features to help businesses connect with customers, including marketing messages with optimizations, AI support, the Meta Verified program for small businesses and more.
Thành Vinh Holdings | WhatsApp Business
Improving sales performance via ads that click to WhatsApp with purchase optimization
How to Measure Campaign Effectiveness with the WhatsApp Business Platform | WhatsApp for Business
From basic performance metrics to more advanced attribution modeling, you’ll learn step by step how to measure in-thread and off-thread events to assess and optimize your campaign performance.
Business Messaging – Pioneering Approaches for Mexican Businesses | WhatsApp Business
Get a comprehensive overview of business messaging in Indonesia that outlines five key steps to success with this report from Meta and Boston Consulting Group. Learn more.
Mercedes-Benz Turkey | WhatsApp Business
Accelerating purchases with WhatsApp Business Platform
How to Maximize Your Digital Ad Spend with Messaging
Learn how to make the most of your digital ad spend by integrating messaging into your ad flow and creating conversations across the customer journey.
Renault Turkey | WhatsApp Business
Engaging customers with more immediate, personalized services to generate leads
Wendys | WhatsApp Business
Creating authentic customer connections with WhatsApp
FAQs | WhatsApp Business
Get answers to some commonly asked questions about WhatsApp Business Platform and WhatsApp Business App. Read more.
From Order to Delivery, Seamless Fulfillment Communications Start with WhatsApp
Find out how to help keep customers informed and reduce inbound inquiries to your customer service team using utility messages on WhatsApp.
Best Practices for Ads That Click to WhatsApp | WhatsApp Business
Discover how you can connect with new customers, drive sales, and grow your business using ads that click to WhatsApp.
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